13 Sep

Dear Class,

Molly Currey, executive creative director at Golin Harris and a Marquette alum, will visit her alma mater next Tuesday. She will also speak to our class on media relations.

Assignment 1: Prepare at least two questions for Molly. Take notes during her talk, and write a news release about her visit and her talk.

Remember that we don’t have class next Thursday, Sept. 20 because I will be out of town, attending a conference in Minneapolis. So use that class time on Thursday to write the release. The release should mention her advice to PR students, her campus visit, her career success and some biographical information. The release is due before Sept. 25 class on D2L.  I also need a hard copy of the press release and its accompanying planning sheet.

Assignment 2: Write a blog about three most important or valuable things you learned from Molly Currey. Include relevant examples. Due Sept. 27.

These two assignments demonstrate that PR writers should be able to use the same information to write for different objectives, formats and styles. And in this case–a news release and a blog post.

So, have fun!

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